A merchant account is a needed option for many entrepreneurs, but not everyone is aware of what it represents. This account enables customers to pay for goods and services directly on the website of the company. To transfer funds using banking cards.
Particularly relevant the opening of accounts will be for organizations, leading their activities only through the world wide web. In this case, you should consider opening multiple accounts. The main function of merchant accounts is the growth of sales.
If we consider the technology in details, a merchant account is a special identification code of the client in a single system of electronic payments. This system integrates financial and transaction processing organizations, so it is possible to conduct transactions online. This number is issued directly by banks, which are included in the payment system.
The merchants for financial institutions are equivalent to credits. A feature of such accounts is the fact that the money deducted from the card of the buyer, are transferred to the merchant only in a few days. By itself, the Bank can withdraw the money only after the end of the reporting period.
Today, there are dozens of choices for merchants. You can open an account in the US States, in Britain, in Germany, in Russia, in Ukraine, in all other countries. In this diversity lies the problem: what kind of merchant would be best. How to choose the account that’s perfect for your business?
And if it is associated with high-risk transactions, then the problem takes on even greater urgency. For example, if you trade on the stock exchanges, or open your own betting shop. Therefore, the choice of the merchant should take into account the specifics of the business.
In order not to miscalculate the choice, you need to take into account several factors. We consider them in details.
1) In what country the Bank should be registered?
2) What is the currency you plan to work with?
3) What are the conditions for a chargeback?
A Chargeback is a feature that allows returning the funds deducted from your account illegally. It is necessary in case attackers managed to steal information from your card, or other fraudulent actions that lead to the loss of the money from the account.
It is important to know that post-Soviet States (including Ukraine and Russia) refer to the list of countries with an increased risk of major payment systems. Therefore it is recommended to refuse the payment if there are certain doubts.
European and American processing companies and financial institutions closely monitor the level of Chargeback operations. Allowable amount is no more than 3%, otherwise, banks can apply sanctions, or even refuse to cooperate. All these provisions must be specified in the contract specifying the maximum level of Chargeback operations.
4) What is the optimal percentage and term of the reserve fund?
First, you need to understand what is a reserve fund. It is a special part of the funds that are not intended for circulation. In other words, it is a frozen percentage of the amount stored on the merchant. Standard percentage of the reserve fund is 7-10% of the turnover amount for the first six months of activity. After a six-month period, the allocations to the reserve fund are terminated and the account holder has the right to fully use all the money saved in reserve accounts.
The described percent and terms for different financial institutions may differ significantly, so this point must be agreed.
5) What is the maximum amount of transactions to enter?
6) How much money can you withdraw per day or per month?
7) Is there a daily or monthly transaction limit and what is it?
8) How much money will be charged monthly or annually for account maintenance?
9) What is the size of the commission for incoming and outgoing transactions?
10) How to withdraw money from the account?
The last question we also dwell. In this case, you need to know if you can transfer money to another trading account or transfer them to your partner.
In addition to these main questions, you also need to pay attention to supplementary ones. Does the bank have a department with Russian speaking staff? It is necessary to facilitate contact between the financial institution and the client. Which countries are living your potential customers in?
Did you manage to answer these questions? Based on the received information you need to select a merchant account. For example, if you intend to work with the US or the UK, it is recommended to stop at PayPal.
To open a personal merchant, you will need to provide the following information and documentation:
All the information is provided to the bank for obtaining information about the applicant and verification of the company legality.
There are specific requirements for the payment page. You will need to create a special form that includes the following information:
Our specialists are ready to help you with opening and connecting to a merchant account in any country of the world. We will help you to choose the best option and will perform all the necessary operations, you will receive the result without any effort.
Eternity Law International specialists will provide you with expert advice on opening a merchant account in a suitable jurisdiction.
If you have any questions or need advice on opening a bank or merchant account, call us at the numbers on the website or write in the CRM form at the bottom of the page.